Dewell Marketing

The following is an outline of the services we offer to help you harness the power of mobile marketing for your business.

Website Analysis
As long as you have an analytics program installed on your webiste (i.e. Google Analytics), we will provide a report of how your site is doing, telling you what your site visitor profile is, how they search your site, how much mobile traffic you are getting, where your traffic is coming from overall, and a number of other useful statistics that you should be aware of, and which will help us tailor=design the following services to your business.

Mobile websites
This is a service to provide your business with a fully mobile-device optimized website that have easy to tap buttons and the content a mobile browser needs. Works on all Apple devices, Androids and Blackberrys. Includes a feature called “Mobile Detection” that automatically sends a visitor to the mobile site when they type the business URL into their mobile browser.
Your site can be up and running in 24-48 hours.

Google Place Page set up
Google has provided free mini-websites for all businesses in the US that have their business listed in some online or offline business directory. This page shows up for local searches if you have a physical location for your business.
We help you claim the page so that you can add content, add images and videos, hours of operation, your website link, and so on. This can be an inexpensive marketing tool for you business.
Your place page can be claimed and some content added with 24 hours, in most cases.

Mobile marketing
Over 60% of all local searches for businesses are being done on mobile devices as of Summer 2011. You need to harness this trend to your business or you’ll be left in the dust. We show you how to communicate with your customers, develop customer retention programs, use QR codes to inform the public and your customers and promote specials, events, etc.
This is a process that is ongoing, but can be started within minutes.

Search Engine Optimization (SEO)
To really take advantage of the internet, you need people to find you who don’t already know about you. SEO is the process of doing all the techie things to your website to get the search engines (Google, Yahoo and Bing) to find your site. Some of this is on-site work, some of it is off-site techniques like article marketing. Our team of specialists are experts in getting you found and getting you to be listed as far up the search results as possible.
SEO is an ongoing process that must run a minimum of 6 months for lasting results. This is not a one-time set up process.

Site Visitor Optimization (SVO)
Once SEO and other marketing has got people to find your website, do they stay and look around, or do they turn and run. Optimizing your site for real (not search engine) eyeballs is critical to turing the visitors that SEO has helped find you into paying customers. This includes page layout, ease of navigation, use of images and videos, inclusion of testimonials, industry awards, and other things that establish your credibility and authority. Prominent ways to contact you via telephone or email are essential to SVO.
This is also a continuing process. Your website, like your business, is always a work-in-progress.

Based on getting the quickest results, the priorities for these processes are:

1) Google Place Page
2) Mobile optimized website
3) Mobile marketing

Running in the background should be
SEO and SVO simultaneously.

Website design
If you have an older website already and want to move it to one of the blog platforms like WordPress, we can help you do this.

If you have no website yet, then none of the above services will work for you since they are all website-based.

Call us to discuss how we can get yoyr business Mobile-Local Optimized! (360) 894-8151